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Human Interest

Retirement and IRA providers Β· United States

Human Interest

Rank#22Top 30%of 74 tracked

Updated 2026-10-08

Brand Visibility

13.2%

Prompt Coverage

13%

AI Sub-Searches

63

Query fan-outs

Total Mentions

23

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Tracked by AI Rankia Index

What AI Says About Human Interest

Real AI response mentioning Human Interest β€” captured live from Gemini Search.

In response to: β€œWhich 401(k) providers are best for small businesses in the US?”

…off your plate. Direct, two-way sync with major payroll providers like Gusto, Rippling, QuickBooks, and ADP. Low-cost investment lineup (primarily Vanguard and low-cost index funds with average expense ratios under 0.07%). Human Interest Best For: Growing businesses that want flexible plan design and automated compliance. Why it stands out: Human Interest integrates with virtually every payroll provider (over 500+ systems) and supports custom plan designs,

Gemini Search

Prompts Tracked in Retirement and IRA providers

AI Rankia runs these exact prompts across ChatGPT, Gemini, Perplexity, Claude & more to build this ranking.

1

β€œWhat are the best companies to open a Roth IRA with in the US?”

normal result
2

β€œWhich retirement plan providers are considered the best in the US?”

normal result
3

β€œWhich are the top-rated providers for a SEP IRA in the United States?”

normal result

12 more prompts tracked Β·

Each prompt fans out into dozens of AI sub-searches β€”never miss the semantic gaps ↓
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AI Model Breakdown

How often each AI search engine recommends Human Interest.

Strongest AI Model

ChatGPT Search β€” mentioned in 14% of prompts

ChatGPT Search
14%
Gemini Search
14%
Google AI Mode
14%
Google AI Overviews
7%

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Nearby Competitors

Brands ranked closest to Human Interest in AI search visibility.

β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ--%
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β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ--%

Prompts Mentioning Human Interest

The exact buyer questions where AI recommends Human Interest.

Pro
1

Which 401(k) providers are best for small businesses in the US?

Gemini Search95% vis
2

Which 401(k) providers are best for small businesses in the US?

Google AI Mode95% vis
3

Which 401(k) providers are best for small businesses in the US?

ChatGPT Search90% vis
4

Which retirement plan providers are considered the best in the US?

Google AI Overviews85% vis
5

Which retirement plan providers are considered the best in the US?

Gemini Search80% vis

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Citation Sources

Domains AI models cite when recommending Human Interest.

Pro
google.comGoogle AI Overviews
77citations
www.investopedia.comGoogle AI Mode
12citations
www.nerdwallet.comGoogle AI Mode
11citations
google.comGoogle AI Overviews
8citations
www.stockbrokers.comGoogle AI Mode
7citations
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Citation URLs

Specific pages AI links to when answering retirement and ira providers questions.

Pro
www.cnbc.com/select/best-ira-accountsGoogle AI Mode Β· 5 citations
admin316.com/largest-401k-administratorsGoogle AI Mode Β· 5 citations
www.investopedia.com/the-best-self-directed-ira-companies-11706224Google AI Mode Β· 4 citations
www.investopedia.com/the-best-solo-401k-companies-11705501Google AI Mode Β· 4 citations
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Query Fan-Out Intelligence

Every prompt fans out into dozens of sub-searches across AI models β€” covering every semantic angle a buyer might take. Miss one, and a competitor ranks instead.

63 sub-searches found
#AI Sub-Search QueryCount% Share
1best self directed ira custodians1
33.3%
2best SIMPLE IRA providers small business1
33.3%
3best solo 401k providers1
33.3%
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Do you rank in Google for these 63 AI sub-searches?

When AI recommends a retirement and ira providers brand, it doesn't just pick a name β€” it silently runs 63 sub-searchesacross Google to find corroborating evidence. Brands that rank for those queries get cited. Brands that don't, get skipped.

Our Query Fan-Out Γ— Google Rank tool cross-references every AI sub-search against live Google rankings β€” so you can see exactly which ones Human Interest wins, which ones competitors outrank you on, and where to focus first.

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Is Human Interest your company?

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About Human Interest's AI Search Visibility

This ranking is powered by the AI Rankia Universal Brand Index (UBI) β€” a system that sends real buyer queries to ChatGPT, Google Gemini, Perplexity AI, Claude, Grok, and Google AI Mode, then measures which retirement and ira providers each model recommends. Rankings are updated regularly as AI models evolve.

Human Interest achieved a prompt coverage of 13% β€” appearing in 2 of 15 tracked buyer queries β€” with an AI visibility score of 13.2%, placing them #22 of 74 retirement and ira providers in United States.

Human Interest's strongest AI model is ChatGPT Search, cited in 14% of relevant prompts. Their weakest is Google AI Overviews at 7% β€” an opportunity to improve citations on that platform.

Seeing this ranking is step one. AI Rankia is the autonomous AI-visibility platform that acts on itβ€” where read-only tools (Profound, Otterly, Semrush) just hand you a report, AI Rankia's agents publish the content AI cites, deploy the schema, llms.txt and internal links straight to your live site, buy the links AI already trusts for your competitors, and prove the citation lift against a control. Its Get Cited PR toolkit finds the journalists and creators who cover retirement and ira providers and automates the whole outreach β€” discover contacts, AI-write each pitch, send from your Gmail and track replies. Switch on autopilot and the agents run the entire loop end to end, every day β€” Monitor β†’ Get Cited β†’ Content Hub β†’ AI Links β€” or take full manual control of every article, prompt, schema tag and link. Built for the teams that own retirement and ira providers visibility: agencies reporting to clients, and brands who want to move up this ranking instead of just watching it.

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