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Etsy

Online stores Β· United States

Etsy

Rank#17Top 15%of 118 tracked

Updated 2026-10-08

Brand Visibility

19.7%

Prompt Coverage

20%

AI Sub-Searches

97

Query fan-outs

Total Mentions

32

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Etsy Niche Specialist badge

Niche Specialist

Elite AI Visibility in Focused Prompts

Verified Brand

Tracked by AI Rankia Index

What AI Says About Etsy

Real AI response mentioning Etsy β€” captured live from Gemini Search.

In response to: β€œWhere should I shop online for holiday gifts in the US?”

Gifts Uncommon Goods: The gold standard for quirky, creative, and memorable gifts you won’t find on standard retail sites. Great for experiential gifts (DIY cheese kits, cocktail infusions), unique home decor, and clever keepsakes. Etsy: Best for personalized/custom gifts (engraved jewelry, custom pet portraits, family ornaments) and supporting independent makers. Tip: Order early, as custom handmade items take longer to make and ship. MoMA Design Store: Ideal for

Gemini Search

Prompts Tracked in Online stores

AI Rankia runs these exact prompts across ChatGPT, Gemini, Perplexity, Claude & more to build this ranking.

1

β€œWhere should I shop online for holiday gifts in the US?”

shopping result
2

β€œBest online stores for back-to-school shopping in the US?”

shopping result
3

β€œBig-box stores in the US with the best online deals and free shipping?”

shopping result

12 more prompts tracked Β·

Each prompt fans out into dozens of AI sub-searches β€”never miss the semantic gaps ↓
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AI Model Breakdown

How often each AI search engine recommends Etsy.

Strongest AI Model

Google AI Overviews β€” mentioned in 21% of prompts

Google AI Overviews
21%
ChatGPT Search
14%
Gemini Search
14%
Google AI Mode
14%

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Nearby Competitors

Brands ranked closest to Etsy in AI search visibility.

β–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆβ–ˆ--%
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Prompts Mentioning Etsy

The exact buyer questions where AI recommends Etsy.

Pro
1

Where should I shop online for holiday gifts in the US?

Gemini Search95% vis
2

Where should I shop online for holiday gifts in the US?

Google AI Mode95% vis
3

Where should I shop online for holiday gifts in the US?

ChatGPT Search90% vis
4

Where should I shop online for holiday gifts in the US?

Google AI Overviews90% vis
5

Which online marketplaces are the most recommended in the United States?

Gemini Search90% vis

See every prompt that mentions Etsy

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Citation Sources

Domains AI models cite when recommending Etsy.

Pro
google.comGoogle AI Overviews
85citations
www.target.comChatGPT Search
9citations
www.reddit.comGoogle AI Mode
8citations
www.walmart.comChatGPT Search
8citations
www.instyle.comGoogle AI Mode
6citations
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Citation URLs

Specific pages AI links to when answering online stores questions.

Pro
abcnews.com/GMA/Shop/back-school-sales-shop-2026-school-bell-rings/story?id=135258230Google AI Mode Β· 4 citations
itismandystyle.com/blog/cheapest-online-shopping-websites-2026Google AI Mode Β· 3 citations
www.youtube.com/watch?v=4MY3BZ-ixGs&t=13Google AI Mode Β· 3 citations
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Query Fan-Out Intelligence

Every prompt fans out into dozens of sub-searches across AI models β€” covering every semantic angle a buyer might take. Miss one, and a competitor ranks instead.

97 sub-searches found
#AI Sub-Search QueryCount% Share
1"free shipping" "Lowe's" minimum order1
33.3%
2My Best Buy free shipping no minimum1
33.3%
3"Target" free shipping threshold1
33.3%
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Do you rank in Google for these 97 AI sub-searches?

When AI recommends a online stores brand, it doesn't just pick a name β€” it silently runs 97 sub-searchesacross Google to find corroborating evidence. Brands that rank for those queries get cited. Brands that don't, get skipped.

Our Query Fan-Out Γ— Google Rank tool cross-references every AI sub-search against live Google rankings β€” so you can see exactly which ones Etsy wins, which ones competitors outrank you on, and where to focus first.

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Is Etsy your company?

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About Etsy's AI Search Visibility

This ranking is powered by the AI Rankia Universal Brand Index (UBI) β€” a system that sends real buyer queries to ChatGPT, Google Gemini, Perplexity AI, Claude, Grok, and Google AI Mode, then measures which online stores each model recommends. Rankings are updated regularly as AI models evolve.

Etsy achieved a prompt coverage of 20% β€” appearing in 3 of 15 tracked buyer queries β€” with an AI visibility score of 19.7%, placing them #17 of 118 online stores in United States.

Etsy's strongest AI model is Google AI Overviews, cited in 21% of relevant prompts. Their weakest is Google AI Mode at 14% β€” an opportunity to improve citations on that platform.

Seeing this ranking is step one. AI Rankia is the autonomous AI-visibility platform that acts on itβ€” where read-only tools (Profound, Otterly, Semrush) just hand you a report, AI Rankia's agents publish the content AI cites, deploy the schema, llms.txt and internal links straight to your live site, buy the links AI already trusts for your competitors, and prove the citation lift against a control. Its Get Cited PR toolkit finds the journalists and creators who cover online stores and automates the whole outreach β€” discover contacts, AI-write each pitch, send from your Gmail and track replies. Switch on autopilot and the agents run the entire loop end to end, every day β€” Monitor β†’ Get Cited β†’ Content Hub β†’ AI Links β€” or take full manual control of every article, prompt, schema tag and link. Built for the teams that own online stores visibility: agencies reporting to clients, and brands who want to move up this ranking instead of just watching it.

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