Financial Services · United States

Mortgage brokersAI Search Visibility Ranking

24 brands in Mortgage brokers (United States) ranked by how often and how prominently AI search engines recommend them.

Full market in AI Rankia DataSee the full market in AI Rankia Data

Leader

Credible

95.9%

visibility

Top 20 Avg

58.6%

Leaders average

Brands Ranked

Active in AI search

Ranking

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24 brands

RankBrandVisibilityCoverageMentions

Credible95.9%100%7

Credible

100% coverage · 7 mentions

95.9%

Rocket Mortgage90.2%100%31

Rocket Mortgage

100% coverage · 31 mentions

90.2%

United Wholesale Mortgage78.9%80%16

United Wholesale Mortgage

80% coverage · 16 mentions

78.9%

NEXA Mortgage77.5%80%10

NEXA Mortgage

80% coverage · 10 mentions

77.5%

Own Up77%80%7

Own Up

80% coverage · 7 mentions

77%

C2 Financial Corporation76.7%80%6

C2 Financial Corporation

80% coverage · 6 mentions

76.7%

LendingTree76.6%80%5

LendingTree

80% coverage · 5 mentions

76.6%

Loan Factory58.9%60%11

Loan Factory

60% coverage · 11 mentions

58.9%

Navy Federal Credit Union58.2%60%7

Navy Federal Credit Union

60% coverage · 7 mentions

58.2%

Chase58.1%60%7

Chase

60% coverage · 7 mentions

58.1%

FindAMortgageBroker.com58%60%6

FindAMortgageBroker.com

60% coverage · 6 mentions

58%

Pennymac Wholesale57.4%60%3

Pennymac Wholesale

60% coverage · 3 mentions

57.4%

Zillow39.4%40%8

Zillow

40% coverage · 8 mentions

39.4%

Better Mortgage38.9%40%5

Better Mortgage

40% coverage · 5 mentions

38.9%

Bank of America38.8%40%5

Bank of America

40% coverage · 5 mentions

38.8%

U.S. Bank38.8%40%5

U.S. Bank

40% coverage · 5 mentions

38.8%

Movement Mortgage38.5%40%3

Movement Mortgage

40% coverage · 3 mentions

38.5%

CrossCountry Mortgage38.3%40%3

CrossCountry Mortgage

40% coverage · 3 mentions

38.3%

NBKC Bank38.3%40%3

NBKC Bank

40% coverage · 3 mentions

38.3%

Edge Home Finance38.3%40%3

Edge Home Finance

40% coverage · 3 mentions

38.3%

Guild Mortgage38.2%40%2

Guild Mortgage

40% coverage · 2 mentions

38.2%

Veterans United Home Loans38.2%40%2

Veterans United Home Loans

40% coverage · 2 mentions

38.2%

loanDepot38.2%40%2

loanDepot

40% coverage · 2 mentions

38.2%

Navy Federal38.2%40%2

Navy Federal

40% coverage · 2 mentions

38.2%

See the full market in AI Rankia DataEach brand's share in every AI engine, the sites AI cites and the prompts behind this category.Open in Data

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About the Mortgage brokers AI Search Visibility Ranking

This ranking shows which brands in Mortgage brokers (United States) are most visible across major AI search engines including ChatGPT, Google Gemini, Perplexity, Claude, Grok, and Google AI Mode.

Each brand is evaluated across dozens of real scenarios — the types of questions customers ask AI when looking for Mortgage brokers. The industry visibility score combines how often a brandappears (coverage) with how prominently it's featured (visibility) to produce a single ranking metric.

24 brands are currently tracked in this index. Rankings are updated regularly as AI models evolve their recommendations.