Manufacturing · United States

Skincare brandsAI Search Visibility Ranking

41 brands in Skincare brands (United States) ranked by how often and how prominently AI search engines recommend them.

Leader

CeraVe

81.2%

visibility

Top 20 Avg

37.5%

Leaders average

Brands Ranked

Active in AI search

Ranking

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41 brands

RankBrandVisibilityCoverageMentions

CeraVe81.2%80%150

CeraVe

80% coverage · 150 mentions

81.2%

La Roche-Posay78.9%80%92

La Roche-Posay

80% coverage · 92 mentions

78.9%

SkinCeuticals59.1%60%64

SkinCeuticals

60% coverage · 64 mentions

59.1%

Vanicream58.8%60%62

Vanicream

60% coverage · 62 mentions

58.8%

The Ordinary51.4%53%31

The Ordinary

53% coverage · 31 mentions

51.4%

Paula's Choice49.6%60%22

Paula's Choice

60% coverage · 22 mentions

49.6%

Neutrogena45.1%47%30

Neutrogena

47% coverage · 30 mentions

45.1%

Cetaphil38.3%40%19

Cetaphil

40% coverage · 19 mentions

38.3%

Tatcha32.2%33%20

Tatcha

33% coverage · 20 mentions

32.2%

Kiehl's32.2%33%18

Kiehl's

33% coverage · 18 mentions

32.2%

EltaMD26.6%27%36

EltaMD

27% coverage · 36 mentions

26.6%

First Aid Beauty25.9%27%19

First Aid Beauty

27% coverage · 19 mentions

25.9%

Sunday Riley25.7%27%13

Sunday Riley

27% coverage · 13 mentions

25.7%

Clinique25.5%27%9

Clinique

27% coverage · 9 mentions

25.5%

The Inkey List23.7%27%8

The Inkey List

27% coverage · 8 mentions

23.7%

Augustinus Bader19.5%20%15

Augustinus Bader

20% coverage · 15 mentions

19.5%

Colorescience19.4%20%14

Colorescience

20% coverage · 14 mentions

19.4%

Eucerin19.3%20%10

Eucerin

20% coverage · 10 mentions

19.3%

Aveeno19.3%20%11

Aveeno

20% coverage · 11 mentions

19.3%

PanOxyl19.2%20%10

PanOxyl

20% coverage · 10 mentions

19.2%

Naturium18.9%20%4

Naturium

20% coverage · 4 mentions

18.9%

Differin13.2%13%16

Differin

13% coverage · 16 mentions

13.2%

Skinfix13.2%13%14

Skinfix

13% coverage · 14 mentions

13.2%

La Mer13.2%13%14

La Mer

13% coverage · 14 mentions

13.2%

Murad13.1%13%11

Murad

13% coverage · 11 mentions

13.1%

Ursa Major13.1%13%11

Ursa Major

13% coverage · 11 mentions

13.1%

RoC13%13%10

RoC

13% coverage · 10 mentions

13%

Sulwhasoo13%13%10

Sulwhasoo

13% coverage · 10 mentions

13%

SkinMedica12.9%13%8

SkinMedica

13% coverage · 8 mentions

12.9%

Dr. Barbara Sturm12.8%13%7

Dr. Barbara Sturm

13% coverage · 7 mentions

12.8%

Tata Harper12.8%13%6

Tata Harper

13% coverage · 6 mentions

12.8%

Olay12.8%13%6

Olay

13% coverage · 6 mentions

12.8%

Round Lab12.8%13%5

Round Lab

13% coverage · 5 mentions

12.8%

Shiseido12.8%13%4

Shiseido

13% coverage · 4 mentions

12.8%

Drunk Elephant12.8%13%5

Drunk Elephant

13% coverage · 5 mentions

12.8%

Youth to the People12.7%13%3

Youth to the People

13% coverage · 3 mentions

12.7%

Bubble Skincare12.7%13%3

Bubble Skincare

13% coverage · 3 mentions

12.7%

Aquaphor12.7%13%4

Aquaphor

13% coverage · 4 mentions

12.7%

RoC Skincare12.7%13%3

RoC Skincare

13% coverage · 3 mentions

12.7%

Vaseline12.6%13%2

Vaseline

13% coverage · 2 mentions

12.6%

Dieux Skin12.6%13%2

Dieux Skin

13% coverage · 2 mentions

12.6%

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About the Skincare brands AI Search Visibility Ranking

This ranking shows which brands in Skincare brands (United States) are most visible across major AI search engines including ChatGPT, Google Gemini, Perplexity, Claude, Grok, and Google AI Mode.

Each brand is evaluated across dozens of real scenarios — the types of questions customers ask AI when looking for Skincare brands. The industry visibility score combines how often a brandappears (coverage) with how prominently it's featured (visibility) to produce a single ranking metric.

41 brands are currently tracked in this index. Rankings are updated regularly as AI models evolve their recommendations.